Meet the Collective
A Different Kind of Agency Model
Canyon Collective brings together experienced leaders who offer senior-level thinking and creative depth without the layers and complexity of a traditional agency.
It is a collaborative network of women who have spent years building brands, shaping creative work, and guiding strategy.
Each member of the collective brings a specific area of expertise, allowing founders and businesses to access thoughtful, experienced partners when and where they need them.
The goal is simple.
Clear thinking.
Strong creative work.
Real collaboration.
A collective of experienced women building brands with clarity, depth, and real-world expertise.
Nearly ten years ago, when I moved from New York to Los Angeles and eventually to Ojai, a quiet vision began forming in the background of my work.
I wanted to build something different.
Not another traditional agency.
Not another ladder to climb.
But a collective of women whose expertise, lived experience, and creative instincts speak for themselves.
Women who have spent decades inside companies, agencies, and creative industries. Women who have led teams, built brands, launched products, managed talent, and navigated the messy, real work of business.
For years we were told the dream was climbing the corporate ladder.
Many of us eventually realized something else.
The real dream is taking everything you have learned, every layer of experience you have gathered, and using it to do meaningful work for founders and brands you genuinely believe in.
Work where personal growth and business growth are not separated.
Work where you do not have to compartmentalize who you are.
Work where strategy, creativity, intuition, and lived experience can exist in the same room.
Canyon Collective was born from that idea.
Canyon Collective is a network of experienced women leaders who bring decades of expertise in brand strategy, marketing, design, PR, and storytelling.
We combine lived experience, creative depth, and strategic clarity to help founders and brands build work that is both meaningful and enduring.
At its core, the collective is built on a simple belief: when experienced women bring their knowledge, perspective, and creativity to the same table, the work becomes stronger, more thoughtful, and more human.
Who We Are
Jill Snowden
Founder + Brand Strategist
Jill Snowden is the founder of Canyon Collective and a marketing strategist with more than 25 years of experience guiding brands through growth, reinvention, and launch. She has led marketing for brands including Manduka and The Sak, and previously held senior agency leadership roles where she guided strategy for innovative companies such as CAULIPOWER, Sage Natural Wellness, Society6, iHerb, GlowBeauty, and Nutribullet.
Over the past decade, Jill has also worked closely with top digital creators as a talent manager, representing voices in the wellness and culinary spaces and helping them translate their expertise into meaningful partnerships, platforms, and businesses.
Today, through Canyon Collective, she focuses her work on founders, creators, and small businesses who want to build brands that grow from clarity rather than pressure. Jill helps translate lived experience into clear positioning, grounded messaging, and thoughtful marketing that supports sustainable growth and connection.
Alex Tailor
Brand Design + Creative Systems
Alex brings brands to life visually, translating strategy into cohesive, distinctive design systems. She leads visual identity development including logo design, color and typography systems, and overall brand direction, along with Squarespace website design that reflects the brand clearly and beautifully.
Her work also extends into the physical expression of a brand through product packaging, print materials, marketing collateral, social templates, gifting and unboxing concepts, and event signage.
Alex has helped bring more than 75 brands to life. She studied graphic design and illustration at the Rhode Island School of Design (RISD) and has worked with brands including The Garland Hotel, Metrolink, and VCA Animal Hospitals, along with local businesses such as Sunday’s, Ojai Coffee Roasters, Sespe Creek Collective, and Meiners Oaks Community Garden. For projects requiring more advanced development, she collaborates with trusted partners for Shopify and Framer builds.